Red Cross releases first aid application

The American Red Cross announced on June 14, 2012, it had officially launched its first aid app, giving smartphone users access to information that could potentially save lives.

The app is the first of many to be developed by the Red Cross, and provides first aid information on the most common emergency situations. The app includes videos and quizzes, which the Red Cross hopes will provide users the knowledge to deliver first aid treatment.

"The penetration of personal smartphone ownership in the U.S. has recently risen above 60 percent and will likely soon reach the level of traditional wire line phones," said Jack McMaster, president of Preparedness and Health and Safety Services at the Red Cross. "The broad availability of this platform opens a new opportunity for us to create custom apps, free of charge, tailored to specific emergencies confronting individuals no matter where they are."

The free app is available for both iPhone and Android users, and offers:

- easy to follow instructions for common first aid scenarios
- a 9-1-1 call button with prioritized steps to take in an emergency
- sharable badges to unlock by completeing interactive quizzes
- videos and animations that help make learning about first aid easy and fun
- preparedness tips for severe winter weather, earthquakes, tornados, and more
- preloaded content to give access to all safety information instantly, any time

According to the Occupational Safety and Health Administration (OSHA), workplace accidents will happen, and providing a first aid kit and other appropriate medical supplies help keep employees safe. The Red Cross app helps employees prepare and better respond to workplace emergencies.

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